One of those not-so-eventful days from a travel standpoint (and you as a reader would be interested in) with the exception of dinner: restaurant focusing exclusively on the serving and preparation of toro aka fatty tuna. Otoro to chutoro this place had it all. We started with toro apetizer which was a minced chutoro combined with scallions and zesty sauce followed by toro sashimi three ways followed by thicker slices of toro sashimi. It was finished with a non-toro shabu shabu of crab and thin vegetarian soup coupled with udon. This place, from a business standpoint, had it down right: focusing on a few items on the menu as to become an expert in one SKU of japanese food, while having high visibility into his demand pipeline and thereby minimizing spoilage cost. While genius at first, the restaurant also provides you with glossy materials where you see the owner in a suit at the head of some m&a war room table with other similarly pin-stripe embossed clearly-out-of-their-element-chinese-people acting as if they really gave a @#%#% about what this guy had to say. The dinner was a success, the self marketing is a fail. And you see a lot of this big ego on small success stuff in Shanghai.
No comments:
Post a Comment